El Gobierno de las Mujeres

Client: Target Consultores de Mercadeo
Year: 2015
First political radio program directed at women in the Dominican Republic. The identity was developed around the three hosts of the program, three women with different personalities and ideas, but gathered around the defense of women's rights.
The idea was to create an image of a plant growing and developing, in the way that they understand the political participation of women in the country should be.